![]() We’re working with Yabu Pushelberg on the design. Nothing to announce yet but active discussions.Ĭan you talk about the design of the Hudson Yards hotel? Industrial modern is at its root. What about outside of the US? Yes, we’re actually looking at sites in London. Which markets are you looking at for potential hotels? We’re looking at LA, for sure, as well as New York and San Francisco, but we have also had interest in secondary, fitness-orientated cities like Austin, Denver and Seattle. We’re exploring various potential conversions and new build opportunities – it could be that one of those happens more quickly than Hudson Yards. However, there’s been a lot of interest from the development community in our offering. We’re well into the design of that hotel. The first Equinox Hotel will open in Hudson Yards in New York City, is that right? It’s scheduled to, yes. I’m lobbying not to have televisions, or at a minimum for them to be concealed. An alarm clock, for example, is a distraction. Anything that could work against a good night’s sleep will be stripped away. Each of these can be a disrupter and we’re trying to address them all. People have difficulty with beds, bedding, temperature, noise, light pollution, nutrition and their physicality. Educating about effective sleep habits, morning and evening rituals and the effect of the environment contribute to a successful night’s sleep. Certainly a deeper understanding of REM cycles and how they function will play a part. We’ve been studying sleep behaviour with our Health Advisory Board. How will the design fit with this vision? The hotels will be all about regeneration. It will provide traditional spa offerings but will also offer very specific treatments for sports recovery and jet lag. I can’t disclose the size yet but it will be pretty impressive. With regards to the regeneration side of things, our hotels will feature a very significant spa. You’ll still be able to get a piece of chocolate cake if you want, but if you want to stay true to your health regime with your dietary needs, we’ll make that super-easy. On the nutritional side, we’ll be offering fresh, healthy food and we’ll help you figure out what you should be eating in concert with your workout and travel regime. We want to make it as easy as possible to stay on track. We’re going to take away all the barriers to fitness that come with travel. When you stay at our hotels, you’ll have access to amazing Equinox health clubs, you’ll be able to tie into local community events, to have a trainer if you want and you’ll have access to exercise classes. Movement is something we do very well we’re renowned for it, and it will be a key focus for our hotels. Every part of the Equinox Hotel experience will celebrate the art of travel, and be delivered with our unique point of view: substance with style. The science of fitness for us is synergistic delivery of these pillars that will be customised for the guest. What’s the vision for Equinox Hotels? Equinox’s core philosophy is based on our brand expertise regarding movement, nutrition and regeneration. We’ve been working on the hotel concept for about three years now, and it’s almost ready to reveal.
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